Big goals bring teams together, but what’s the best way to set them? Intel introduced Objective and Key Results(OKRs) in the 90s and it’s now the most popular goal-setting process used by tech businesses, large or small. Learn how to create OKRs, manage teams, and track progress. We also recommend KPI tracking templates, apps to use, and people to follow.
The essentials
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10% vs. 10x OKRs
Implement both Moonshot (10x) and Roofshot (10%) thinking while setting OKRs. Moonshot OKRs are high risk, high reward, aspirational goals that challenge your team. Roofshot OKRs are achievable goals that you can commit to completing.
It depends on the type of OKR: committed or aspirational. Committed OKRs must be achieved in a given time-frame, while aspirational OKRs are, by definition, beyond reach.
Poorly written OKRs can create confusing strategy, undermine internal metrics, and cause teams to focus on maintaining the status quo. When setting OKRs, avoid these 5 traps.
An agenda and talking points for your goal-setting meetings. This should last about 60 minutes, occur on a quarterly basis, and include you, your direct report, and any other stakeholders invited to the meeting.
Ryan Panchadsaram, co-founder of What Matters, meets with entrepreneurs and startups to discuss how startups can deploy their resources efficiently and use their time wisely using OKRs.
How Civic House, a global non-profit, uses OKRs to drive innovation. OKRs function beyond a simple to-do list, which nonprofits and NGOs don’t always execute well.
John Doerr is known for introducing and spreading the OKR framework to organisations such as Google. He is the author of Measure What Matters and a venture capitalist with a net worth over $10 billion.
Andy Grove, former Intel CEO, is considered the 'father of OKRs'. He was the first person to introduce the concept of OKRs in his book 'High Output Management'.
Ben Lamorte regularly shares tools and tips for OKR setting. He is the author of The OKRs Field Book and founder of okrs.com. Ben has helped 100+ organisations deploy OKRs including eBay and Adobe.
Ivan Osmak regularly tweets tips on OKR setting and tracking KPIs. He is the CEO of Quantive, a company that helps large organisations manage and implement OKRs.
Customisable OKR tracking template to set up dashboards for each team/team members' OKRs. Comes with built-in filtering, grouping, and search functionality to quickly see your OKR goals by quarter, or your key results by progress made.
Risky, overly ambitious, stretched and aspirational goals that challenge your team. Since it requires the team to “shoot for the moon” and as a result, the goal will seem almost out of reach.
A measurable value used to evaluate how successful a person or organization is at reaching a target. Organizations use KPIs to evaluate their progress and success at reaching targets.
A goal-setting methodology that can help your team set and track measurable goals. The framework pairs the objectives you want to achieve with the key results use to measure progress, so your goals are tied to your team’s day-to-day work.
OKRs stand for objectives and key results, a goal-setting approach that can help your team set and track measurable goals. OKRs are tied to a team’s day-to-day work. This article describes the process of setting OKRs and offers examples to get you started.
Measure What Matters contains first-person accounts and stories that demonstrate the focus, ambition, and explosive growth that OKRs have had on organisations.
OKRs are not the same as KPIs. One tracks future goals, while the other helps monitor performance. In most cases, you'll need both to achieve a positive shift in performance.